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 NET COPYWRITING

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ABOUT HOW TO INTERNET

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LINKEXCHANGE DIGEST

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Janurary 19, 2000                        

Alta Vista Search Engine
Rod Aries

From: Rod Aries <howtointernet@home.com>
Subject: Re: Alta Vista Search Engine

**I have submitted my URL in altavista search and have confirmed that my page can be found in altavista search. However it is not even listed within its top 200 search list.

Every web owner I have ever talked is always dumb-founded, including me, when their site is not ranked, they just can't believe it but with 100's of thousands of pages, and 300,000 new web pages added every day, well, it just gets tougher every day.

**My question is, will subsequent change of metas, keywords etc., alter my rankings & if the answer is yes, normally how long
it takes to change. 

Here is the problem with your strategy...

Assume you have a long distance carrier site, and you type 'long distance'
and no rankings, so you go about changing your tags, content, keyword density, keyword correlation, file names, header tags and whatever else you think has relevance

BUT

you failed to check for ranking on say,
'international long distance'
'toll free long distance'
'discount long distance'
etc
you have rankings, but you just didn't check...

AND

What if AltaVista doesn't rank you, but Infoseek does? You change the meta tags to try and get higher in AV, but you lose in Infoseek...

moral of the story

You need to check all your keywords and all the major engines before you do anything :)

**Am I right to say that altavista ranks the page by robots and not humans.
robots, using a constantly changing proprietary algorithm

at your service,
Rod Aries

HowToInternet.com is a leading online company creating highly targeted traffic, offering web site promotion services, implementing proven Internet marketing techniques and providing comprehensive search engine/directory management strategies to corporate clients.

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