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The Internet Advertising Discussion List 

Digest #207 - 
Wednesday, April 1st, 1998

"Internet Advertising Discussion for Professionals" http://www.internetadvertising.org/

+ Effective E-Mail Management - Rod Aries

Subject: IA: Effective E-Mail Management

Adam,

Good post on e-mail management.

I get 200-400 e-mails a day.

Here are a couple of things that I do to make it easier.

1. Subscribing technique: I subscribe to lists with a specific e-mail address from one of the forwarding services-hotmail, usa.net et al. In example, subscribe@hotmail.com might be used for newsletters. I do this so I know it is a newsletter, and if I get spam, I know it came from one of the newsletters I subscribe to, as I post with my real e-mail address.

Additionally, if I want to subscribe for something that I may be doubtful of, or fill out an on-line form for information, I just use a name like "xx@usa.net"

Of course my clients and friends access me at my direct e-mail address, as I have used above.

2. File management: If I get a newsletter that has 8 different topics (UNIX, search engines, gif software, click-thru's etc), and I am only interested in the search engines post-and want to save it, and not the 7 other topics, I simply copy and mail to myself. (and delete the original file...)

I have created an icon in Eudora, that addresses an e-mail to me with the subject "search engines" (I have 10 most commonly used topics plus 1 blank so I can fill it in to meet the content of the post). I highlight the desired post, say 2 paragraphs on search engines, copy, click on the search engine e-mail icon, (it already says "search engine" but I may add a comment like Yahoo, or meta tags) paste and send.

I have my filters set up Eudora to read the subject line "search engine" and automatically put it in a specific directory with all the other "search engine" topics. When I need something on search engine optimization, or Infoseek, or meta-jacking, I just read the subjects in my search engine sub folder.

As a slightly related topic, I still maintain AOL and Compuserve accounts back from when I started to get on the internet. I do the same thing there as well. If I get a posting I want to keep, I just mail it to my specific sub folder for safe storage. This way, I don't have to dig through AOL, ISP, Compuserve, to find certain files, they are all in one place.

At your service,

Rod Aries
HowToInternet.com

 


 

 

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